Smart marketing tips for keeping customers and prospects engaged with clients
When economic conditions are tough for clients, panic can easily set in. The first step is almost always to look for places to slash costs—and a shortsighted approach usually targets marketing budgets and programs.
Before clients overreact, their marketing and branding partners can calm the waters by sitting down with them and guiding them through a number of steps and approaches that can help address a multitude of situations. In this short and sweet ebook, you’ll find 10 helpful marketing tips that can work in a variety of economic climates.
These steps are easy to implement and don’t require dramatic changes in a client-agency relationship. Even when conditions are sunny, you might want to tap into these ideas to boost results even further.