Channel team receives Gold Award for TV spot highlighting Patient First physicians
Washington, DC, November 5, 2024—David Franek, president and chief creative officer of Channel, announced today that the agency’s “I Want a Doctor” TV spot, produced for longtime client Patient First, received a 2024 MarCom Gold Award.
“We are always inspired to do our very best work for Patient First,” said Franek. “Channel has been its agency of record since 2005 and throughout this time Patient First has continually been recognized by many Mid-Atlantic publications and community groups as the best urgent care provider around. We feel honored to be a partner in their marketing communications and look at every one of their assignments for us as an opportunity to try to exceed our previous efforts.”
The “I Want a Doctor” spot presents a series of patient needs that are answered by Patient First physician figures outlining a range of service offerings. The :30 spot earned the MarCom Gold Award in the Television Single Spot category and was created in partnership with The Branching production company of Richmond, Virginia.
About MarCom Awards
MarCom Awards honors excellence in marketing and communications while recognizing the creativity, hard work, and generosity of industry professionals. Since its inception in 2004, MarCom has evolved into one of the largest and most-respected creative competitions in the world. Each year approximately 6,500 entries are submitted from dozens of countries. The MarCom statuette is crafted by Society Awards, makers of the Golden Globes, Emmys, CLIOS, Academy of Country Music, YouTube Play Button, and American Music Awards.
About the Channel Team
With offices in Baltimore and Washington DC, Channel provides a full range of integrated services, including branding, marketing and advertising, corporate communications, broadcast, web design, and all forms of interactive, online, and digital media.